Cameroon Entrepreneur Announced as Sub-Saharan African Laureate at Cartier Women’s Initiative Awards 2018

Cartier has announced Cameroon based entrepreneur, Melissa Bime, as the 2018 Cartier Women's Initiative Awards Sub-Saharan African laureate. Melissa received her award at the programme's annual ceremony, held in Singapore.

Her company, INFIUSS Social Ventures, is a digital platform which gives hospitals access to readily usable blood reserves by efficiently checking blood availability in the local area and organizing its pick up and delivery by motorcycle. The young entrepreneur has been battling with people’s beliefs that their donations will be used for blood magic and with her own family’s opposition to her entrepreneurial career, but neither of these factors deterred her resolve to bring a positive change to her country’s social issue.

Cartier CEO Cyrille Vigneron announced the six laureates selected by an independent international jury amongst nearly 2,800 applications from over 130 countries.

Each laureate has been awarded US$100,000 in prize money. All laureates and finalists will be receiving personalized business coaching, media visibility, networking opportunities as well as the option to attend an INSEAD Executive Program (ISEP).

For more information, please contact Caterina or call +4420 7380 8000.